Arrival Current
A cinematic, breath-paced experience — the site itself feels like a retreat.
The Redesign
The winner of two rounds of audience testing — mobile-first type, warm paper bands, deeper calm.
Warm Editorial
The original — warm beige, classic serif, calm long-form storytelling.
Midnight
Dark and dramatic — deep greens, candlelit gold, made for evening scrolling.
Minimal Air
Quiet and spacious — near-white, tiny type, one image at a time.
Bold Statement
Loud and confident — oversized type, terracotta, high contrast.
Earth
Grounded and organic — warm clay tones, soft rounded shapes, nature-first.
Forest New
The Midnight layout in Earth’s light, warm palette — cream, clay, and amber.